Webinar Series Project
Project Overview
The webinar programme was designed as a scalable and reusable digital asset initiative created to drive demand generation, partner enablement, and pipeline growth across international market units. Rather than producing isolated recordings, the framework focuses on building a centralized, multilingual content catalogue that accelerates customer engagement and scales enterprise messaging without increasing operational costs.
My Involvement & Key Contributions
End-to-End Production: I personally record, edit, and curate all webinars in the catalogue, scaling active long-form assets and expanding multi-language availability across English, Italian, Spanish, and French.
Studio Infrastructure & Management: I created, built, and maintain the dedicated recording studios that power our video production capabilities.
AI-Driven Localization: I integrate advanced artificial intelligence localization and voice cloning tools to efficiently adapt core messaging for diverse international markets.
Content Repurposing: I systematically extract key moments and demonstrations from comprehensive long-form webinars to produce targeted short-form clips and video summaries.
Omnichannel Campaign Activation: I develop complete activation packages for sales teams, bundling repurposed short-form assets with automated outreach sequences, LinkedIn campaign posts, and smart follow-up templates to maximize lead generation.
SAP WalkMe
SAP Supply Chain Management
SAP S4HANA Public Edition for Mergers Acquisitions and Divestitures
SAP Documents and Reporting Compliance
Production & Supply - How to increase margins without investing in a new factory
SAP oCFO
SAP Move to Cloud
SAP LeanIX
SAP Cloud ERP
SAP DRC
SAP CX
SAP DRC
SAP Ariba
Beyond the Hype How SAP Business AI generates concrete value
Leveraging advanced AI localization and voice cloning tools, long-form sessions were seamlessly adapted into multiple languages, expanding the active catalogue across English, Italian, Spanish, and French to maximize reach across different market units.
See an example here:
AI Driven Localisation